Hello! Good vibrations!
This year too Fruvita organizes a contest for young, yet non-affirmed music-bands.
Any band from Ex-Yugoslavia will be able to compete!
Once again, we designed the portal for the competition.
Check it out: www.hellovibracije.rs.
The Campaign for Sosa
The campaign of introducing the Sosa brand into the market included: TVC, OOH, Radio, Print, and Internet.
We also launched a web-site: www.sosa.rs, which was designed to function as a portal for all of those who love to cook.
Sosa
Sosa, mashed tomato for cooking, is the first brand of Fruvita Company in the category of vegetable products. Brand`s development and the realization of the strategy of implementing the product in the market were assigned to our agency.
POPULAR came up with the name for the brand, a slogan of the category, visual identity, design of the package, advertising campaign, and material for promotion on the sales locations.
Fruit party packaging
Fruvita wanted to redesign the packaging of juices in the "nectar" category.
Our idea was to make it into something totally new and different.
Playful fruits are up for a fruit party!