A small family manufacture of fresh handmade soaps, has of recently got a completely new visual identity and packaging design
We based the design on the main characteristic of Sofi products: quality of the resources used in the process of production. We also created the packaging design for soaps, lip balms and gift packages in line with the new identity.
A wall illustration was made especially for the Sofi showroom in Novi Sad.
With minimal investments, we managed to make the brand recognizable on the local market and to improve its product sales in general.